45: Marketing As A Marathon
Jesse shares what he's learned while self-publishing his book, he and Marie discuss long term strategies for launching a product, and they look back on the 37signal's marketing for Hey.
The Extra Focus book
Llama Life
Hey
The Extra Focus book
Llama Life
Hey
Creators and Guests
![45: Marketing As A Marathon](https://img.transistor.fm/AJCr0lj3vLApNNGkTbhCS5ggk2v0C2z4XNQq4I3oOk8/rs:fill:800:800:1/q:60/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzMyMTUwLzE2NTY1/NDUxMDAtYXJ0d29y/ay5qcGc.webp)